What enterprise-technology companies must know to drive digital-sales growth | McKinsey & Company

B2B companies often achieve subpar results from digital-sales initiatives–and tech companies are not immune to this problem. How can they reverse the trend?

Sourced through Scoop.it from: www.mckinsey.com

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s