Why Customer Lifetime Value is a misleading metric for Bootstrapped businesses

Why focusing on Lifetime Value (LTV) is misleading for bootstrapped SaaS businesses.

Sourced through Scoop.it from: www.silota.com

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s